01 → we map
Mapped
Interviews with real operators. Diagram of existing flows. Identifying friction points.
SET
Sustainable EdTech Romania
Complicated systems, translated into clear digital products.
A simplification and digitization practice for universities, public institutions, and companies.
How it unfolds
From intent to use: Ready? Set. Go!
Ready?
Your phase
You know a process is not working anymore, but not where to start. You acknowledge the need for change before looking for a vendor.
Set.
Our phase
We step in. Map, simplify, digitize, hand over. You validate at every step — no surprises at the end.
Go!
Your phase again
Your team uses the system autonomously. Documented, handed over, no dependency on us. The tool is yours, not in our cloud.
Who we serve
Three contexts. The same simplification pattern.
Universities
Deans offices, administrative departments, IT departments, academic alliances. We know how budgets get approved, how a Senate works, how to run a European project with 10 partners.
Public institutions
Municipalities, ministries, agencies. Heavy administrative flows, SICAP procurement, GDPR and Law 190/2018 compliance.
Companies
Internal operations, L&D, HR, procurement with repetitive processes. ERPs that do not fit the actual workflow.
Services
Custom-built applications, across seven categories.
All built on the same principle: simplifying the actual operation, not adding more features.
- 01 Internal approval workflows
- 02 Resource scheduling & allocation
- 03 Operational reports & dashboards
- 04 Document management & digital archive
- 05 Internal portals & team workspaces
- 06 Integrations with existing systems
- 07 Process audit & redesign
How we work
Mapped. Simplified. Digitized. Handed over.
02 → we redesign
Simplified
We remove redundant steps, rebuild key components. Co-design with the people who use it.
03 → we ship
Digitized
Short sprints, weekly demos. Users use it from month 2, not month 12.
04 → we hand over
Handed over
Living documentation, training, maintenance procedures. They do not stay dependent on us.
Cases
Three systems shipped. Anonymized.
Client details are anonymized. Verbal references available on direct request, with consent.
Occupational health provider
Multi-tenant appointment scheduling app
Multi-tenant architecture with strict per-employer data isolation. Scheduling, automated reminders, monthly invoicing reports. GDPR Art. 9 compliance (medical data).
Appointments/day
34
Employers
12
Compliance
Art. 9
B2B company
Custom CRM for sales-logistics flow
Replaced an unfit ERP. Automated PDF generation from 7 offer templates, multi-currency (RON/EUR/USD), granular permissions across 5 departments.
Active users
37
Offer types
7
Currencies
3
Public organization
Automated monitoring of funding opportunities
Daily scraping from official sources (TED, SICAP, MIPE). Filtering by criteria, configurable alerts for urgent calls.
Sources
3+
Scan
daily
Alerts
configurable
How we differentiate
We say no, so we can say yes well.
we do not
- ↳ off-the-shelf SaaS products
- ↳ 18-month „big bang" projects
- ↳ scope creep disguised as „we also need"
- ↳ docs nobody reads
- ↳ jargon-filled slides
we do
- ↳ custom apps, on your real operation
- ↳ incremental delivery, weekly demos
- ↳ clear scope, deviations negotiated
- ↳ minimal docs, but live and used
- ↳ direct conversations with decision makers
About
Vlad Petcu
founder · solutions architect
Founder of Sustainable EdTech Romania. 10+ years in digital transformation across higher education and the public sector.
Relevant positions
- Co-Chair, Digitalization & IT Subgroup for European University Alliances — policy maker representing 650+ universities from 36 countries, influencing European investments of over EUR 1bn.
- Coordinator, Virtual Campus, UNITA Alliance (10 member universities, 7 countries, ~250,000 students).
- Deputy General Administrative Director, West University of Timisoara (8 years) — operational portfolio of over EUR 50m.
- Board Member: EUNIS (European University Information Systems), EduXS (European Digital Education Hub).
How I work today
At the decision–execution intersection. I build with small teams under personal oversight, supported by a network of recognized experts for specialized situations. Deliverable quality stays under my direct control.
Frequently asked
What we answer most often.
Do you work only with large institutions?
No. We work with entities ranging from small companies to European University Alliances.
How long does a typical project take?
3–6 months to production. First functional release in 4–8 weeks.
How do you handle sensitive data?
On-premise deployment when the context requires it (healthcare, extensive personal data). GDPR + Romanian Law 190/2018 by design.
Do you work under public procurement rules?
Yes. Direct experience with managing authorities (POCIDIF, PNRR, Erasmus+) and with SICAP.
What is the minimum budget?
We discuss after an initial audit. We turn down projects below a minimum threshold that would compromise quality.
What if our team wants to take over the product?
It is part of the process. Step 4: handed over — living documentation, training, clear maintenance. We do not create dependency.
Contact
Let's talk about your system.
Send a short email with the context (organization, what you want to simplify, approximate deadline). We respond within 2 business days.
Get in touch →
We respond within 2 business days.
Phone
+40 755 240 202